We're joining forces with iZotope - find out what that means

We're excited to announce a new alliance between iZotope and NI, teaming up to form a new music and audio creator group. We believe we can shape a future where you have everything you need to create your best work. You can read a joint message from NI CEO Constantin Köhncke and iZotope CEO Mark Ethier via our blog here:

https://blog.native-instruments.com/joining-forces-with-izotope/



Hope you're all going to as excited as we are

 

Woooww really promising

Uwe

I dream of a group/master plugin/channel strip from izotope in maschine and komplete kontrol, already build in

 

Boohoo, couldn't you have told this last week (so before I upgraded to their awesome Music Production Suite)?!

ok, ok, sorry, I'm kidding! Honestly, I just couldn't resist

I think this is awesome news and I really hope this is going mean that we'll get more support for NKS from iZope and who knows, hopefully you're also able to learn from them and maybe come up with some new stuff of your own, either influenced by iZotope or maybe with some of their trade secrets combined with yours?

IMO both companies are pioneers within their field and they're very good at the things they do. NI is awesome when it comes to sound and sound quality whereas iZotope is awesome when it comes to making that sound even better (or trying to... I've also ran into situations where one of Ozone plugins didn't do anything because... there was nothing to fix (!)) and if you bring that together...

I own most of their plugins (in specific Ozone, RX8 and Vocalsynth) and I soon began using Ozone's Imager within all my Maschine VST projects because it really helps me to "blend" my work into my material within Ableton Live. And I can fully control it from behind Maschine too, how awesome is that?

I honestly believe that when done right then this joint venture has all the potential to become a "killer combo". Maybe even comparable to what Ableton & Cycling '74 started back in the days, who knows.

I'm excited, thanks for sharing the news!

Ah, it's even on the iZotope blog as well:

https://www.izotope.com/en/learn/izotope-and-native-instruments-join-forces.html

 

Please don't go subscription only for your future products.

 

Don't worry, older products will get subscription too.

 

Now please fix Maschine and Komplete Kontrol so they stop scanning the extra DLL files from iZotope on every startup

 

More info here:

https://www.musicradar.com/news/nat...e-future-of-music-making-and-audio-production


Ummmm Whoa Whoa Wee Whoa.

And...like....wtf?

Kai @ NI Matt @ NI Mariana @ NI

anything you guys like to add or kinda clue us in. Ya full of suprises these days aintcha’s?lol


Izotope and Native...wow.

 

i don't really see the strategic synergies..but i might miss something here. If you want to license izotope plugins for your platform then you don't need to start a "group"..

 

Please ask their CEOs but not their employees. In most cases regrettably employees get information via news and not via company internal communication.
And even so then they are bound by NDAs...

 

Didn't Izotope announce last week they were going subscription?

 

Just a hunch. New investors come on board. Push NI into subscription model. Look around for company that already has a SaaS subscription platform. Found it. Form partnership. Voila. Subscription model is coming in 6-9 months.

 

I think izotope new model is cool. If you want all of their tools...19.99 a month vs several thousand. Use when busy or have projects, cancel when you don’t vs being stuck with a bunch of software you won’t use everyday.

you can still purchase as normal at the same time so where is the harm? There is none.

Native won’t be eliminating the option to buy and own anytime soon. Neither will Ableton or any other major player so why is there so much anxiety out there?

 

Yes and though at the moment it is in theory 'optional', some of the new 'updates' are only available via subscription. Cause for concern ????

 

Adobe's Photo "entry level" subscription for around 12$/€ per month is a good example and even makes sense for non professional users that don't use Lr and Ps daily.
20 $/€ per month for that limited package (obiously w/o RX) https://www.izotope.com/en/producers-club.html seems to be too expensive for all the hobby users.

 

I hope the subscription model revenue stream will also be allocated to Maschine software feature development.

 

+1000000
Some might say it's pretty ridiculous that it's been so endlessly ignored.............................

 

Matt @ NI how much time to port VocalSynth modules to the M+ ?

 

That's the level of insider information I cannot get to

 

My opinion.

 

Just the opposite for me.. I can think of many exciting ways for these two companies to combine their technologies. Very exciting news!